Altered Zones launches

"In the last several years, there's been an explosion of small-scale DIY music. Altered Zones is a team of 14 music blogs dedicated to exploring these emerging musical worlds, traversing genres from psych and drone to electronic and underground pop. Our mission is to highlight the most notable and adventurous new artists, and to serve as a focal point for the flood of creativity coming from deep within the musical underground."

So reads the mission statement of the new Pitchfork venture Altered Zones, which is, as the blurb suggests, a collective of fourteen reasonably well-established music blogs united in their desire to showcase the best alternative music that we might be missing out on. Of those blogs, I have to admit to being unfamiliar with the majority of them, although the added exposure they'll no doubt receive by associating themselves with Pitchfork will no doubt be good for traffic on each respective site. This news post outlines the (extremely ambitious) concept in great detail, and I'm interested enough to be on board for the time being.